The Humane Society of the United States (HSUS) recently launched a new initiative, Be Cruelty-Free Week, aimed at ending animal testing for cosmetics. The initiative urges consumers to become involved through awareness and by carefully choosing what products they support with their purchases. This announcement comes out at a time when the European Union has put forth measures to ban selling cosmetics tested on animals anywhere in the world.
A nationwide poll conducted by Lake Research Partners revealed the following information.
- 67 percent of voters oppose testing cosmetics on animals
- 68 percent of voters know that animals are used for testing cosmetics
- 3 out of 4 voters say they would feel safer, or as safe, if non-animal testing methods were used
- 72 percent of woman, the majority of cosmetics buyers, greatly oppose animal testing
- 70 percent, most woman feel that animal testing of cosmetics should be illegal
Photo credit: Michael Joosten