DoSomething.org recently teamed up with fashion photographer Nigel Barker and AOL to launch the awareness campaign Pics for Pets.
Pics for Pets hopes to help shelter animals find homes by encouraging teens to take pictures of adoptable animals, and post them on DoSomething’s Facebook app.
Around 3 to 4 million dogs and cats are euthanized every year because they are not adopted from shelters. DoSomething believes good pictures make a big difference in the amount of animals adopted, and that by prompting teens to visit shelters and take new, adorable pictures of the animals and post them on the Facebook app, more people will be willing to adopt.
DoSomething’s Facebook app is easy-to-use; you simply upload the information and photo of the animal visited, and it spreads the word. The more shares the photo gets, the more money is donated to that shelter, and teens who participate are automatically entered in a contest to win a $10,000 scholarship.
“We are hoping to show people that their next potential pet can be the cute animal down the street at their local shelter,” says Greg Thomas, Campaigns Manager at DoSomething.org. “By joining forces with Nigel Barker and AOL, we have the chance to make a significant increase in the amount of animal adoptions—and all it takes is a few photos.”
Nigel Barker is offering his photography skills and fame as the spokesperson for the Pics for Pets cause, and stars in a PSA for DoSomething.
"It’s been a really rewarding experience helping bring awareness to animal adoption, and it hasn’t hurt that I’m working with the most affectionate photo subjects I’ve had yet: animals," said Barker.
Watch the PSA below:
For more information or to find out how you can help, click here.