Animal Legal Defense Fund’s (ALDF) director of litigation, Carter Dillard, issued a challenge to "basically vegetarian" Facebook founder Mark Zuckerberg via the organization's blog: take the next step and go vegan.
In reference to Zuckerberg’s personal quest to take responsibility and be thankful for what he eats by knowing where his food comes from—a somewhat noble endeavor if you ignore the slaughtering animals part— Dillard gives the billionaire businessmen some credit:
Zuckerberg is right. People don’t want to know the truth about the suffering and death that goes into their meat.
Obviously understanding the plights of animals that are destined to be breakfast, lunch and dinner is a great start but why not take it all the way and remove meat from your diet altogether?
"Mr. Zuckerberg’s next personal challenge could be to act on this insight and go vegan," said Dillard. "Doing so would show animals not just the attention but also the compassion they, like us, yearn for."
The ball is in your court Mr. Zuckerberg.
Note: We aren’t holding our collective breath.