31 January 2011

Recent news reveals 'Big Food' telling even bigger lies

Last week was a bad week for big food but a good week for consumers who want to know the truth about the food they are eating.

Taco Bell made news after they were hit with a lawsuit claiming they are misleading the public by calling their meat filling beef. Turns out, the meat filling Taco Bell uses for their tacos and burritos isn’t so much real beef as it is inspired by beef.

The Alabama law firm who filed the class action suit against the taco chain claims that Taco Bell’s filling is only 35 percent beef mixed with decidedly unbeefy ingredients such as isolated oat product, wheat oats, maltodrextrin, soy lecithin, anti-dusting agent, autolyzed yeast extract, modified corn starch, sodium phosphate and silicon dioxide (that’s sand to us lay persons).

Hopefully, consumers will wise up and not want to eat this garbage any more. If the fake beef flavored filling doesn’t put them off, maybe the fact that the Federal Department of Agriculture (FDA) requires products advertised as “beef filling” contain only 40 percent beef, and cow skin fits the parameters as an acceptable ingredient.

In other fake food news Mike Adams, the Health Ranger from Natural News, uncovered a wild blueberry scandal. Turns out food giants Kelloggs , General Mills and Betty Crocker aren’t just skimping on the blueberries in their cereals and baked goods, their faking them.

Instead of using real blueberries, these companies use what they call blueberry “crunchlets” or “bits," which are a mix of sugar, corn syrup, starch, hydrogenated oil, artificial flavors and artificial food dyes.

Many of these products, like Kellogg's Frosted Mini Wheats Blueberry Muffin cereal, contain images of real blueberries on the box to dupe consumers into thinking they are consuming actual fruit. Luckily it is pretty easy to tell the real blueberries from the imposters; just read the ingredients.

Robin Lawless | @robmlaw | email
Robin lives in New York City where she loves to check out all the vegan eateries. When she's not writing for TDIV, Robin enjoys taking dance lessons, reading, practicing yoga, hanging out with her cat Maggie, baking vegan treats, and volunteering at Catskill Animal Sanctuary. Feel free to add Robin as a friend on Facebook.

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