05 November 2010

Facebook joins ‘green’ technology campaign DESC

Facebook’s recent switch to a new and definitely not improved micro sized font is causing widespread eye strain and most likely a few headaches—especially for users north of 30-years-old. Luckily though the social networking phenomenon’s brass make better decisions when it comes to our fair planet.

It was announced that the Palo Alto, California-based company has joined the Digital Energy Solutions Campaign (DESC), an initiative that aims to “promote information and communications technology-enabled energy efficiency, clean energy innovation, and sustainable growth.”

"Our ongoing philosophy has been to improve the efficiency of our infrastructure and we continue to invest tremendous resources to improve our own operations. By creating and sharing innovative technology solutions, we hope to help raise the visibility of the importance of environmental sustainability across all industries," said Jonathan Heiliger, Vice President of Technical Operations at Facebook. "Today, we're proud to be joining with DESC to help make efficiency and environmental responsibility a priority for everyone."

In addition to joining the DESC, Green on Facebook was launched this past October, the social network’s page dedicated to its effort to be a “green and sustainable global citizen.”

From the page:
One of our core values at Facebook is the responsibility to do everything we can to reduce our environmental impact on the planet. We are proud that Facebook plays a unique part in promoting efforts to achieve a clean energy future. By enabling millions of people from diverse backgrounds to easily connect and share, we believe we can help unleash innovative environmental initiatives across the globe.

Now let’s hope those millions of users who are interested in reading up on Facebook’s progress towards sustainability will actually be able to see the print.

Eric Fortney | @elfortney | email
Eric is the co-founder & executive editor of This Dish Is Veg. In addition to his TDIV work, Eric is a father of three, runner, and lover of the outdoors.

Photo credit: cc: flickr.com/photos/pshab