25 October 2010

America's toughest trainer Jillian Michaels speaks up for dairy free milk

It looks like Jillian Michaels may have been influenced by her vegan co-host Bob Harper as she was named as the new spokesperson for the So Delicious dairy free milk brand. Manufactured by Turtle Mountain, Jillian discovered the drink (made from coconut milk) last year and has been using it ever since.

"I loved it straight away," says Michaels. "What's not to love? It's naturally energizing. And, the health benefits and the taste are outstanding. I put it in everything. My tea, my granola, in my smoothies, straight up - you name it."

The people at So Delicious believe Jillian is a natural choice to promote their products.

"We share an important core value, namely improving the lives of individuals by promoting health, happiness and balance," explains John Tucker, Senior Vice President of Marketing and Technology for So Delicious. "Her passion, inner strength, high energy and spirit of adventure inspire millions of people around the world. She not only embodies So Delicious Dairy Free, but she has also loved and supported our products in her own kitchen for years."

For more details on So Delicious please visit www.SoDeliciousDairyFree.com/JillianMichaels

Bev Hahler | @redhotvegan
Bev, a vegetarian since she was 14 years old, became more interested in veganism several years ago after studying Agro-business as part of an Ecology degree. Follow Bev on her blog and Facebook.

Photo credit: SO Delicious / Hilary Martin