27 September 2010

Company develops plant based, natural vitamins for pregnant women

Talooza, Inc., founded by 23 year old Monty Elsabbagh, has launched www.bebe-O.com to market its new prenatal vitamins. The company's mission to develop a safe and natural prenatal vitamin was inspired by Elsabbagh's mother, who described Monty as her "miracle baby." Born with a heart murmur, breathing problems and pneumonia, Elsabbagh decided at a young age to focus on the health of mother and baby during the all important gestation period.

"In formulating bebe-O, my goal was to decrease the number of babies and moms having to go through an experience like ours," said Elsabbagh.

Talooza prides itself as "a company that cares."

"Our primary focus is to make sure that babies have a fighting chance at a healthy life. We're doing this by helping mothers to maintain good health with a natural prenatal vitamin that is totally plant based. Every year, 1 in 7, or approximately 875,000 pregnant women experience some form of pregnant complication," explained Elsabbagh. "We know that most expecting moms are prescribed a vitamin regimen during pregnancy, but many of those include animal-based ingredients, and are not a pure or natural way to ensure baby's health. We differentiate ourselves in that our product is purely plant based; providing a lab-tested vegan prenatal vitamin that is free from animal by products, and even registered by the Vegan Society (a world renowned organization that promotes a philosophy and wau of living that excludes all forms of exploitaion of, and cruelty to, animals for food or clothing or any other purpose)."

For more information, please visit www.bebe-O.com.

Bev Hahler | @redhotvegan
Bev, a vegetarian since she was 14 years old, became more interested in veganism several years ago after studying Agro-business as part of an Ecology degree. Follow Bev on her blog and Facebook.

Photo credit: Bebe-O